I’m going to write a post of a different nature this morning. This is something that’s weighed on my mind for a few weeks and I feel like I have to say something. I emailed a pr firm a few weeks ago to introduce myself and ask if I could be on their list of contacts for future promotions. This firm happens to represent many brands that offer products for children that I thought my family and my readers would love, and I thought it would be a great partnership.
Much to my surprise, to make a long story short, I was told that this firm has no interest in working with me nor my site. The reason? I have the word “bargains” in my name. Therefore, I am one of the deal bloggers.
Apparently, this firm has the belief that their clients don’t want to be affiliated with bargain sites. So because I am smart with my money and try to help my readers also be smart with their money, I’m not going to ever be included on their lists. I did try to explain that while I do share bargains, I am not a deal blogger, and that my readers like to spend their money where it matters, just like me. It didn’t make a difference. That pesky little “bargains” is still in my name, and it’s in my url.
So basically, bargains/deals/frugal/freebies/coupons = not good enough to work with certain brands.
Interestingly, I have worked some of these brands previously. They’ve reached out to me. According to their PR firm, though, they won’t be interested in working with me again, no matter what kind of content is on my site. I’m baffled. I was upset. When did smart spending become a negative thing? Why would being a savvy consumer be a bad thing? Why would sharing ways to spend smart and save be looked upon in a negative light?
If “deal” bloggers arent good enough to write about a company’s products, then I have to assume we arent good enough to buy their products. That makes sense, right? I mean, if a brand doesn’t want to be in any way affiliated with someone who values spending wisely, and saving when they can, then should those of us who value spending wisely and saving when we can give our hard earned money to those brands?
What do you think? If you are a brand, or represent a brand, do you think “deal” bloggers are worth taking a “risk” on? Do you agree with this mentality?